Version 1.0 · 25 October 2026
1. Who we are
Vihara Studio is a trading name of Vihara Co., Ltd., a company registered in Thailand with its principal place of business in Koh Samui, Surat Thani ("we", "us", "Vihara Studio"). These terms apply to every engagement, together with the written quotation we send you. If the quotation and these terms conflict, the quotation prevails.
2. What we provide
Strategic, commercial and marketing advice and services for founders and their businesses, offered as three services. You may take one, two or all three, in any order. Each is quoted separately, and the scope, deliverables, timing and fees for your engagement are those set out in your quotation. Anything not in the quotation is out of scope unless we agree it in writing.
2.1 The Life. Personal and commercial clarity work with the founder, delivered in bundles of four sessions. Each session is 90 minutes by video call, normally one a week. Between sessions we review what you have told us, test it against your circumstances and numbers, and draft. The deliverables of a bundle are a written Life Blueprint of one page, in your words, and a clear statement of what the business must be, and must not be, to serve it. Where you are leaving employment to build something new, the work usually extends to an exit plan and a first outline of the business; this commonly needs more than one bundle, and we will tell you when we can see that. Further work is agreed and quoted as additional four-session bundles. The Life is development work with a commercial purpose; see section 8 for what it is not.
2.2 The Business. A fixed-scope sprint of three to four weeks: a kick-off session, two working sessions and a final walk-through, all by video call. Between sessions we do the research, analysis, writing and rewriting. The deliverables are written documents: your positioning; your story; your offer and pricing; and a one-page go-to-market plan. For an existing business we start from your customers and your numbers, which you provide; for a new one we start from the Life Blueprint or an equivalent brief. The timetable assumes you give feedback within the times agreed at kick-off.
2.3 The Engine. Two phases, quoted separately. The build: six to eight weeks, with a weekly video session and a midpoint review, in which we build the website, set up the two or three channels that matter for your business, design the inbound funnel, write the sales process and install tracking. The run: after the build, month by month, we operate the engine, report each month on what happened and improve it. The run continues until either party ends it on 30 days' written notice. Handover training for you or your team is provided during that notice period and ends with it; any training or support requested after the run has ended is quoted separately. Accounts created for the engine (domains, hosting, platforms, advertising and analytics accounts) are opened in your name and remain yours; you grant us the access we need to do the work. Third-party costs are not included in our fees; see section 4.
3. How an engagement starts
After a first conversation we send a quotation stating the scope, the fee and the payment dates. The engagement begins when you have confirmed the quotation in writing (email or message is sufficient) and the first payment has cleared. We hold the quoted price for 30 days.
4. Fees and payment
Every piece of work is paid for before it starts. The payment points for each service are:
- The Life: each four-session bundle is paid in full before the first session of that bundle. Sessions in a bundle must be used within three months of its start date (section 5).
- The Business: the full sprint fee is paid before the kick-off session.
- The Engine build: half on confirmation of the quotation, before work starts, and half at the midpoint review. The second half is due at the midpoint whether or not you later proceed to the run phase. The website and other assets go live, and are handed to you, after the second payment has cleared.
- The Engine run: a fixed monthly fee, paid in advance on or before the first day of each month of service. Either party may end the run on 30 days' written notice; the month in which the notice period ends is paid in full.
In all cases:
- All fees are quoted and payable in US dollars unless the quotation says otherwise.
- Fixed fees are fixed. If the agreed scope takes us longer than we estimated, we complete it at no extra charge. If you ask for work outside the agreed scope, we quote for it separately before starting.
- Fees exclude VAT and any other sales, withholding or similar taxes. If the law of your country requires you to withhold tax from a payment, you will increase the payment so that we receive the full quoted amount. Bank and transfer charges are yours.
- Third-party costs, for example advertising spend, software subscriptions, domains, hosting, stock media and tools used in your business, are not included. You pay these directly, or we invoice them at cost with your prior approval.
- If a payment is late, work pauses until it is received and any dates in the quotation move accordingly. We may charge interest on overdue amounts at 1.25% per month.
5. Sessions and scheduling
Sessions take place by video call at times agreed in advance. Please give at least 24 hours' notice to move a session; with less notice the session is treated as delivered, except in an emergency. If we need to move a session we will offer an alternative within seven days. Bundled sessions must be used within three months of the start date unless we agree otherwise.
6. Cancellation and refunds
Fees are paid for work and for capacity reserved for you, and are non-refundable. Refunds are not given except in exceptional circumstances, and whether circumstances are exceptional, and what refund if any is appropriate, is at the sole discretion of Vihara Studio. You may end an engagement at any time by written notice; fees already paid are not returned, work completed to that date is handed over, and nothing further is due. The Engine run continues month by month and either party may end it with 30 days' written notice.
7. Your responsibilities
You will give us accurate information, timely feedback and access to the people, accounts and materials we reasonably need; attend sessions prepared; and make the decisions that are yours to make. Delays on your side may move the timetable but do not change the fee. You confirm that any material you give us (text, images, data, customer lists) is yours to use and does not infringe anyone else's rights, and you will compensate us for any claim arising from material you supplied.
8. Nature of the work, and what it is not
We give commercial, strategic and marketing advice based on experience and judgement. We do not give legal, tax, accounting, financial, investment, medical or psychological advice, and nothing we say or write should be relied on as such; take advice from a qualified professional in those areas before acting. The Life is personal development work with a commercial purpose; it is not therapy, counselling or medical treatment, and it is not a substitute for them. If you are experiencing distress or a mental-health difficulty, please seek appropriate professional support. All decisions about your life and your business, and the results of them, are yours.
9. No guarantee of results
Business outcomes depend on many things outside our control: your market, your execution, your competitors, the economy, the platforms we build on. We will do the work with skill and care, and we make no promise, guarantee or warranty of any particular result, revenue, profit, ranking, lead volume, funding or other outcome. Any figures, forecasts or examples we share, including our own results, are illustrations, not predictions.
10. Limitation of liability
To the fullest extent permitted by law: (a) we are not liable for any indirect or consequential loss, or for loss of profit, revenue, business, opportunity, goodwill, data or anticipated savings, however arising; (b) our total liability to you for all claims arising out of or in connection with an engagement, whether in contract, tort or otherwise, is limited to the fees you have actually paid us for that engagement in the three months before the event giving rise to the claim; and (c) we are not liable for the acts, omissions, outages or policy changes of third parties, including advertising platforms, software providers, payment processors, hosting services and social networks. Nothing in these terms excludes or limits liability for fraud, for gross negligence, or for anything else that cannot be excluded under applicable law.
11. Confidentiality
Each of us will keep the other's confidential information confidential, use it only for the engagement, and not disclose it except to advisers and service providers who need it and are bound by similar obligations, or where the law requires. This continues for three years after the engagement ends. We will sign a reasonable non-disclosure agreement before we start if you ask for one.
12. Use of AI and other tools
We use artificial-intelligence systems and other software tools in researching, analysing, drafting and producing our work, under our direction and review. We do not share one client's information with another. You accept that such tools are used in delivering the services. We remain responsible for the work we deliver to you.
13. Intellectual property
When you have paid in full for an engagement, you own the final deliverables we created specifically for you: your positioning, story, offer, plans, website content, campaign material and similar. We keep ownership of everything that existed before the engagement or that we develop for general use: our methods, frameworks, templates, exercises, prompts, systems, know-how and tools. You have a permanent licence to use anything of ours that is embedded in your deliverables, for the purposes of your business. Until payment in full, all deliverables remain ours. Third-party materials, such as stock images, fonts, themes and software, are subject to their own licences.
14. Showing the work
We may name you as a client and describe the work we did together, in general terms, in our own marketing, unless you tell us in writing that you would rather we didn't. We will not publish your confidential information or specific figures without your consent.
15. Ending an engagement for breach
Either party may end an engagement immediately by written notice if the other commits a material breach of these terms and, where it can be remedied, fails to remedy it within 14 days of being asked. Sections 8 to 14 and 17 to 19 survive the end of any engagement.
16. Events beyond our control
Neither of us is responsible for delay or failure caused by events outside our reasonable control, including illness, natural events, power or internet failure, platform outages or government action. We will tell you promptly and agree a sensible way forward.
17. Our relationship
We are an independent contractor, not your employee, partner, agent or fiduciary. Neither of us may bind the other. You will not ask us to act in a way that is unlawful in Thailand or in your country.
18. Governing law and disputes
These terms and every engagement are governed by the laws of the Kingdom of Thailand. If a dispute arises, we will each first try in good faith to resolve it by discussion within 30 days. Failing that, the courts of Thailand have exclusive jurisdiction, and you agree to that jurisdiction. This does not prevent either of us from seeking urgent protective relief in any court.
19. General
These terms and your quotation are the whole agreement between us and replace anything said or written before. If any part is found unenforceable, the rest still applies. A failure to enforce a right is not a waiver of it. Neither party may transfer the agreement without the other's consent, except that we may use subcontractors and service providers under our supervision. We may update these terms from time to time; the version in force when you confirm a quotation applies to that engagement. Notices may be given by email or by the messaging channel we are using with you.
20. Contact
Vihara Co., Ltd., Koh Samui, Surat Thani, Thailand. steve@viharastudio.com.